Leadership

We've launched and grown centers, units, and software companies.

A significant achievement is the Penn Medicine Nudge Unit - the world's first behavioral science team embedded within the operations of a health system.

Mitesh Patel

MD, MBA

Principal

Founding Director of the Penn Medicine Nudge Unit (2016-2021), the world's first behavioral design team embedded within the operations of a health system

National Lead for Behavioral Insights at Ascension Health

VP, Clinical Transformation, Ascension Health

Mohan Balachandran

MA, MS

Principal

Executive Director, Way to Health, Penn Medicine

Senior Leadership Team, Center for Healthcare Transformation and Innovation, Penn Medicine

Steering Committee Member, Center for Health Incentives and Behavioral Economics, School of Medicine, University of Pennsylvania

Co-Founder Datica Inc.

Tori Hilbert

MPH

Operations Lead

Assistant Director, Penn Medicine Nudge Unit (2017-21)

Project Manager, Center for Health Incentives and Behavioral Economics

Operations Lead, The Virtual Nudge Unit

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