Nudge University
The Virtual Nudge Unit has partnered with multiple organizations to improve health and healthcare through the use of nudges and technology. Now, through Nudge University, you can learn from our experts first-hand on how to incorporate nudges and behavioral science into your business strategy to improve healthcare at your organization.
Learn from leading experts
Nudging has been shown to be highly effective in multiple fields - media and entertainment, finance and healthcare. Our step-by-step courses will focus on nudging specifically in healthcare with all the attendant challenges. We will also focus on the how-to of nudge programs, an area that academic curricula tend to gloss over.
Nudge 101: Introduction to behavioral economics
In this course, you’ll learn how our everyday behaviors impact our long-term health and why we need to prioritize improving these behaviors. You’ll also learn about decision-making in the era of digital environments; the science behind decision errors, and the basics about heuristics and cognitive bias.
- Introduction course
- Unlimited access
- Complete at your own pace
- 100% online
- 6 modules
- Quizzes throughout
Nudge 102: Nudges and Nudge Units
In this course, you'll learn what it means to implement a nudge and demonstrate its potential impact. You will gain an understanding of the role of nudge units and the nudge intervention ladder, a framework to guide which nudge to use and when.
- Deep dive into nudge theory
- Unlimited access
- Complete at your own pace
- 100% online
- 6 modules
- Quizzes throughout
Nudge 103: How to Nudge
This course will provide an overview, examples, and implementation guidance for using different nudges including defaults, active choice, informational nudges, gamification and social incentives.
- Learn how to design, implement, and scale a nudge intervention
- Unlimited access
- Complete at your own pace
- 100% online
- 7 modules
- Quizzes throughout
Nudge 104: Technology and Implementation Considerations
This course will discuss key factors to consider when you are planning to implement a nudge project. Factors include determining the right metrics, selecting the best communication channels and various legal and compliance considerations to think about prior to and during implementation and deployment.
- Learn which key factors to consider when creating an implementation plan
- Unlimited access
- Complete at your own pace
- 100% online
- 7 modules
- Quizzes throughout